Buying and renting property and spaces is a high-involvement process – and so is CRM in real estate
Estate agents are the vital link when it comes to bringing the right properties and spaces together with the right customers. However, the software which should support them in this field often puts the properties – buildings and spaces – at the focus of their processes. This can lead to an imbalance of information if customer data are not connected and managed accordingly. As the relations to the customers are key to qualitative business success, the software used needs to be able to handle them accurately.
Managing customer relationships and property data efficiently
Following Konica Minoltas’ very own business strategy, the all-in-one-solution puts the customer first. for.REALESTATE combines all customer-related activities in one smart solution, optimising sales and marketing, while improving customer services. The seamless integration of all CRM-functionalities, optimised for the real estate business, and the connection to all Microsoft applications benefit every business in this field – no matter if it focuses on real estate or property management.